Here’s the summary in bullet points using emojis:
- 🎮 Pop Culture & Trends: 2024 saw a blend of global events (Olympics, elections), viral moments, and video game releases shaping porn trends.
- 📊 Data Insights: Statisticians analyzed trends in search terms, categories, and video preferences, revealing a significant shift toward authenticity and cultural influences.
- 💋 Top Searches & Pornstars: “Hentai” was #1 globally, with increasing interest in MILF, animation, and Pinay categories. Angela White remained the top searched pornstar.
- 🏅 Event-Driven Traffic: Olympics in Paris spiked searches for athlete-related content, with “sex Olympics” and “nude Olympics” leading the way.
- 🖼️ Animated Arousal: Continued dominance of anime and 3D content, including “hentai” and “realistic animated” searches.
- 🤫 Cultural Shifts: Trends like “demure desires” and “wife” content reflected a yearning for authenticity and modesty.
- 💼 Workplace Fantasy: Searches for coworker-related fantasies surged, driven by hybrid work setups.
- 🌍 Country Preferences: The US remained the top traffic source, with France and the Philippines closely following, influenced by global events like the Olympics.
- ⏰ Viewing Habits: Most traffic occurred late at night, particularly on Mondays, with increasing durations in the 45-54 age group.
- 🎭 Category Shifts: MILF, Anal, and Lesbian were top categories, with new entries like Bukkake and Public showing significant growth.
- 🌍 Regional Preferences: Global viewing habits varied by region, with French content popular in Europe and Latin American countries favoring Anal and Ebony categories.
- 📈 Demure Desires & MILF Trend: MILF category grew +37% and ties into the Demure Desires trend.
- ⏳ Longest Viewed Categories:
- Massage: 8m 22s
- Reality: 7m 48s
- Vintage: 7m 33s
- 💬 Reality & Fantasies: People enjoy fantasies that could happen in real life, influenced by online dating trends.
- 🕒 Shortest Viewed Categories:
- Vertical: 4m 14s
- Virtual Reality: 4m 39s
- Cosplay: 4m 52s
- 🌈 PornhubGay Insights:
- “Twink” top search, followed by “anime” and “pinoy”.
- “Femboy” and “animation” saw big increases.
- 👨⚖️ Top Gay Categories:
- Twink ranked 1st, Bareback 2nd, Daddy up +1 spot.
- Public, Interracial, and Solo Male saw decreases.
- 🎥 Top Gay Performers: Malik Delgaty leads, followed by Tyler Wu and Hunnypaint.
- 👩🦱 Top Trans Performers: PuppyGirlXO, Emma Rose, and Daniela Chanel topped the list.
- 🏳️🌈 LGBTQ+ Insights: Released during Pride Month and Transgender Day of Visibility.
- 💃 Men vs Women:
- Rising MILF interest for both genders.
- Women more likely to search for “Pussy Licking”, “Scissoring”, and “Romantic”.
- 🌍 Female Visitors: 38% of global traffic was from women, up +7% from 2023.
- 📊 Age Demographics:
- 18-24 group led at 27% of traffic.
- Traffic from older demographics grew, especially 45-54 and 55-64 groups.
- 🧑🦳 Generational Tastes:
- Gen Z loves “Vertical Videos”, “Hentai”, and “Gaming”.
- Gen X is into “Compilation”, “Roleplay”, and “Feet”.
- 📱 Devices & Technology:
- 90.5% of global traffic comes from smartphones.
- Android dominates, with a significant rise from Apple devices.
- 🎮 Video Games & Characters:
- Fortnite remains top, with Genshin Impact rising.
- Chun Li is the most searched video game character.
- 🎉 Traffic Changes on Holidays: Traffic drops significantly on Thanksgiving, Assumption of Mary, and Easter Sunday.
- 🗳️ 2024 Events Impacting Traffic: Major events like the 2024 Presidential Election and Super Bowl 58 influenced porn consumption.
- 🌍 Top 20 Countries: The US, France, and the Philippines led in traffic, with varied trending searches by country.
- 📈 Trending Searches: “Mature 50 plus” up +385%, “business trip” +331%, “thick and curvy” in the US +251%.
- 🏆 Top Pornstars: Littleangel84 1st, Angela White 2nd, Lana Rhoades 3rd.
- 🗺️ Regional Trends:
- France: Top term “francaise”, “hentai” in 2nd, “milf” 3rd.
- Philippines: “Pinay” led, followed by “pinoy” and “hentai.”
- Mexico: “Hentai” 1st, “lesbianas” 2nd, “culonas” 3rd.
- UK: “MILF” on top, “lesbian” 2nd, “british” 3rd.
- Germany: “Deutsch” rose, “milf” 3rd.
- Brazil: “Hentai” remains top, “brasileira” 2nd.
- Italy: “Italiano” 1st, “milf” 2nd.
- Japan: “Japanese” on top, “uncensored” 2nd.
- Canada: “MILF” 1st, “hentai” 2nd, “asian” up.
- Spain: “MILF” in the lead, “hentai” 2nd.
- Poland: “Polska” top, “milf” 2nd, “animation” up.
- Netherlands: “MILF” 1st, “big ass” 2nd.
- Argentina: “Argentina” on top, “hentai” 2nd.
- Ukraine: “Hentai” top, “russian porn” up.
- Colombia: “Colombiana” top, “porno en espanol” 3rd.
- Australia: “Asian” on top, “milf” 2nd.
- Egypt: “Egyptian sex” top, “arabic sex” 3rd.
- Chile: “Chilena” up, bumping “hentai” down.
- 📊 Category Trends:
- Ebony, Lesbian, MILF, Anal, Mature and Latina are recurring top categories across regions.
- Country Specific: France’s French category viewed +1090% more, Germany’s German +1052%, Brazil’s Brazilian +947%, and Egypt’s Arab +1092%.
- Popular categories like “big ass,” “anal,” and “MILF” consistently rise across multiple nations.
- 🌶️ The term “chile” remained in 3rd place, with minimal surges in interest.
- 🔝 “Porno en espanol” moved up +4 spots, and “latinas” increased by +5 spots.
- 🍑 The top pornstars were Violet Myers (1st), Sara Blonde (2nd), and Lana Rhoades (3rd).
- 📈 Trending searches saw a huge spike: “big ass stepmother” +146%, “real homemade videos” +131%, and “sharing bed” +124%.
- 🔥 In relative categories, “Anal” stayed 1st, “Threesome” rose to 2nd, and “Lesbian” dropped to 3rd.
- 🌍 For relative categories worldwide: “Latina” +121%, “Big Ass” +99%, and “Anal” +83%.
Peru Highlights
- 🇵🇪 Peru joined the top 20 countries this year, with “hentai” as the top search term (unchanged from 2023).
- 🔝 “Big ass” rose +3 spots, “colombiana” up +5, and “peruvian” & “anime” also saw gains.
- 🍕 Trending searches in Peru: “pizza delivery girl” up +455%, “sucking penis” up +304%, and “sex in hotels” up +243%.
- 🏆 The top categories in Peru: “Anal” 1st, “Threesome” 2nd, and “Hentai” 3rd.
- 🎮 Peru showed a strong interest in “Gaming” (+242%), “Latina” (+185%), and “Big Ass” (+149%) compared to the global average.
Conclusion
- 📊 The 2024 Year in Review reflects steady popularity for top categories like Anal, Lesbian, MILF, and Threesome, with regional differences in trends.
- 🎉 The year demonstrated how pop culture, global tastes, and shifting sexual preferences influence adult content consumption.
Events that Changed Traffic in 2024
Big cultural events around the world always effect traffic to Pornhub. During these times, the porn viewing habits of people worldwide are altered to accommodate the events. This year, events like the 2024 Presidential Election, the 2024 Apple Event, Eurovision 2024, a rare solar eclipse, the release of Final Fantasy 7 Rebirth, Super Bowl 58, and many more drastically changed people porn consumption habits.
Top 20 Countries in Detail
In this section we dive deeper into the Top 20 Countries by order of highest traffic. In them, you can discover how worldwide tastes differ from one another and even find a few common threads. It is not unusual for people wanting to see videos featuring their fellow citizens. This becomes most apparent through individual country’s trending searches.
Throughout 2024, Pornhub continued to expand into international markets, and you will see that many of the top searches are in different languages. Through crowdsourcing, thousands of Pornhub video titles are being translated into foreign languages to help people around the world find the content they want, using their localized lingo.